Popeyes® UK has announced that it will be bringing even more of its signature New Orleans flavour to Luton with the opening of its second restaurant in town, launching at Hatters Way Retail Park on Friday
Marking its 71st restaurant nationwide, the restaurant brings 75 new jobs to the local area and will be pulling out all the stops to showcase its New Orleans hospitality with exciting giveaways for Lutonians.
To celebrate the opening, on launch day the first three people in the queue will win the ultimate prize of free Chicken Sandwiches for a full year*. Plus, the first 100 customers will be treated to a free Chicken Sandwich and exclusive Popeyes® UK merchandise.
At chicken stop’s first Luton opening in Luton Mall (now Luton Point) in 2024, fans queued overnight to be the first to try the legendary Chicken Sandwich, so they are advising customers to get down to the retail park early to avoid missing out on the epic giveaways this time around.
Tom Crowley, Popeyes® UK Chief Executive Officer, said: “Following the success of our first opening, we’re excited to confirm that our new location in Luton will officially open its doors on Friday February 21. We’re looking forward to bringing a taste of New Orleans to even more people in Luton, especially with the addition of our brand-new Saucin Wings.”
Fried chicken fans will be able to get a taste of the iconic menu, including fan-favourites like the Chicken Sandwich, Tenders, and Signature Chicken Wraps in Classic, Spicy, and BBQ. Alongside this,
the brand-new Saucin’ Boneless and Hot Wings range will be available from opening day.
Having launched this week in three bold, New Orleans-inspired flavours: cheesy Garlic Parm, smokin’ Bold BBQ and spicy Buffalo, Dripping in sauce and packed with bold New Orleans flavour, the Saucin’ option is a must for all chicken lovers in Luton – with each portion of the Saucin’ range featuring a whole lotta’ sauce smothered over Popeyes®’ iconic Shatter Crunchin’ spicy Hot Wings or all-new Boneless chicken breast pieces.
All of their chicken is marinated for 12 hours on-site in its signature blend of Louisiana herbs and spices, then hand-breaded and battered to deliver that world-famous ‘shatter crunch,’ complemented
by tasty extras like Biscuits and Cajun Gravy.
The second Luton restaurant will operate longer opening hours from 8am-10pm daily and will be located at Hatters Way Retail Park. The new site will include 68 seats indoors, self-service kiosks and collection points for orders made online.
To stay updated, visit the Popeyes® UK website or follow the brand on Instagram at @PopeyesUK or TikTok at @Popeyesuk.
